Colorado Jazz Group is a non-profit that brings jazz education to Colorado youth. We were tasked with creating an identity system for their non-profit, annual Jazz Festival, and their new Backstage Jazz Parties.
We split the project up into two parts: content strategy and design. Beginning with strategy, we helped Fastpitch define the purpose and structure of their site. With that understanding, we consolidated their current 20 item navigation into four distinct buckets. We created a card and block system that established a clear and digestible information hierarchy.